I am a researcher, educator, and brand strategist. Co-founder of Rotson Studios, a co-working space for creative entrepreneurs. I work with individuals and businesses to help them clarify vision and purpose to build meaningful brands.

I’m a doer. A people person. A natural leader and motivator.

I’m on a mission to understand human behaviour and improve customer and employee experience. I use human-centred design to help teams solve problems and distill complex conversations and processes into simple and meaningful interactions.

With a background in UX research, learning experience design and teaching, my work focusses on building digital products and programs using design thinking methodologies. Developing solutions that are rooted in insights about holistic experiences.